Like what do you think are the associated factors that may make one person really want to buy trendy pieces and follow their launch really closely - whereas other people have no interest or even find it annoying/overdone. I’m curious beyond just saying well XYZ really likes the style/look of the arcteryx beanie or the bows on clothing or the sambas or the Salomon’s or the Rhode makeup. Unless it really is just that they are trendy because they are unanimously peak style??? FWIW I like “trendy” stuff sometimes. Just wondering. Drop your thought piece below.