I am very into SCENT. I am wild for SCENT. I also HATE certain SCENTS (if a guy smells bad, it's the end of it 4 me. Conversely, if he smells good, it's devastating 4 me). All that to say, this laundry detergent which I found at a magical italian grocer in NJ, has made my life such a better place to be. It's a really soft, clean musk that lightly lingers on your clothes and sheets. My clothes are dried on a rack instead of in the dryer (for the environment!) which makes everything crispy, it's very Ferrante-esque.