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The best intro, and arguably the best skate video, of all time.
Feb 23, 2024

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Got this off Limewire in like 7th grade and probably watched 100+ times Soundtrack was insane and Ryan Sheckler was like 14 years old hitting gaps bigger than anyone on the team (wanted to be him fr 😔) Is this the GOAT skate video?
Feb 7, 2024
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I don't think opening credits need to be animated-only. This is one of my favorite opening credits scene because there's so many things we get out of the dynamic between the Heathers, as well as their personalities.
Oct 2, 2024
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Anybody remember a clip show about banned music videos that, incidentally, ended up on one of the networks that banned them? It was either VH1 or MTV2, and they ran stuff like Nine Inch Nails’s “Closer,” Pearl Jam’s “Jeremy,” and Prodigy’s “Smack My Bitch Up.” Anyway, I was glued to the TV whenever it came on and I think a lot of my aesthetic sensibilities came from that 90s-00s golden age, making me into (regrettably) a bit of a music video snob. No offense, but the VFX-driven spectacles of today just don’t hit when you cut your teeth on stuff from CANADA and the Directors Bureau (whose website sadly doesn’t even have their best stuff anymore). The unique exception is director Cody Critcheloe, who goes by SSION (pronounced like the latter half of *passion*), and his new video for Yves Tumor is nothing less than what I’ve come to expect from the multihyphenate: a hyperreal vision of Los Angeles replete with larger-than-life characters who are characteristically drawn up from real life, and handmade props that belong in a museum, but I’ll settle for a gallery. (In this case, it’s a smashed-up hand-painted sunburst convertible and a leather jacket with a The Cochran Firm logo.) It’s the stuff dreams are made of, cementing Critcheloe as one of the most exciting and visionary directors of our time (other notable mentions include Eugene Kotlyarenko, Anne Alexander, and Minister Akins).

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I don't know how well this actually answers your initial question, I think it's more of a counterpoint to some of the stuff people have already said, but here it goes. In the past (prior to social media or search engines) specific styles, specialized knowledge, and niche awareness actually took effort. You had to go out into the world and find a scene, be accepted, participate in it, contribute to it, and learn from others with specific knowledge within the specific sub- or counter-cultural scene. It took time, effort, and experience to craft an identity. Nowadays people cycle through various identities and trends like commodities because it takes no effort (they're sold to them by social media algorithms, influencers, brand accounts, etc.). It comes to you in your phone without you ever even having to leave the house or put in the time to discover it or participate in it (you just follow specific people or subscribe). You can be a passive observer or consumer, not an active contributor. As a result, you're not invested or tied down and committed to that core identity. You can cosplay depending on your mood or who you want to momentarily convey yourself as, because it's easy. Essentially, being a poser has become normalized. An identity is now something to be momentarily consumed and affected, rather than grown, built, and developed over time. Granted, it's always been different in regards to "mass" culture and popular trends (both in the past and now). Those are impossible to miss and were always monopolized by specific trend setting institutions, but always by the time it gets to that point, the actual initial counter- or sub-culture that inspired it has already been coopted and has started to disintegrate under the weight and attention of mass consumption.
Feb 18, 2024
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I feel like everything about this photo captures that unique period of time - the covid masks, the protest signs, the boarded windows, the national guard. I look at it now and I still feel glimmers of the hope I felt in that moment, when the rigid and all encompassing oppressive and systemic ruts of society felt like they were becoming more plastic and might even come undone. However, in retrospect, I am of course also hit with the ultimate disappointment, betrayal, and futility of it all. So in that sense, it really captures that hovering sense of disillusionment and hope that I'm perpetually caught between within my day to day life.
Mar 30, 2024