Rec | IMMEDIACY, OR THE STYLE OF TOO LATE CAPITALISM

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Immediacy, or the style of too late capitalism

you know when you read good theory (or good anything really) and then you can‘t help but see further examples of whatever is being explored in the book IRL? This book is giving that to me. From Van Gogh immersive experience yoga to Uber eats, speed and immersion dominate so much of how things are delivered to us these days- whether that’s food or art. The intro is really compelling. How Kornbluh connects the dots between immediacy in the sense of NOW! as well as the more hidden meaning of the word as without mediation. I saw a meme recently that showed future generations watching react videos of react videos of react videos which certainly speaks to this mass cultural wasting of the practice of mediating. The mission this summer is mediation. come at me raw universe, I’m ready to think about ya and spit out feelings or something.

@bread

Apr 29, 2024

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