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I haven’t even glanced at it in months but what’s the deal with the random celeb promos and inexplainable high end fashion recs. It just feels uncool and antithetical to what made this space feel different before.
“maybe your profile can be featured right there next to Olivia Rodigro” bro I don’t give a flying fuck.
Nov 21, 2024

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this site was born from the newsletter you’re talking about, but noted, it is a bit cringe to mention being featured next to olivia lol appreciate the feedback đŸ«Ą
Nov 21, 2024
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tyler ayy the kings hath lain eyes upon the murmurings of the common folk. Nah fr, I just don’t know what I’m looking at anymore. It went from 0-100 really quick. The celeb spaces don’t really add anything. Their posts all scream “someone else wrote this on my behalf.” Some sort of tangible buy-in will give this corner of the internet a real feel again.
Nov 21, 2024

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hope you like 80s jangle pop and 90s TV and 2024 Los Angeles because that’s what you’re getting
Feb 16, 2024
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Windsor, Ontario: it's a Tuesday... and I can't help but day dream of my summers in Italy with my family. No, not in Tuscany.... or Rome... or the Amalfi Coast.... in a small village up on a mountain in the south of Italy, named, Maione. I couldn't tell you the population.... maybe 500 people? a lot less? probably... While i was born in Canada, my blood is all old world roots. The food, the air, the scenery, it just hits different. Look around you.... they've tricked you into thinking modern, clean, minimalist esthetic is luxury. Every new construction build has gray exteriors, gray fake wood flooring, white kitchens and a cookie-cutter lay out that has you thinking you're living in an insane asylum. I mean, you kinda have to be insane if you think spending $1,000,000 on a shit built condo is worth it. look around you.... everyone is dressed the same, consuming the same content, drinking matcha lattes, doing pilates in their basic, boring brown-colored one piece sets... streetwear used to mean something.... it was the underground.... it was the push against the status quo.... Today, streetwear means wearing the same esthetic so that you can post it on social media, to become an influencer. no styles, no tastes... just mainstream streetwear. WTF. that's like an oxymoron. Look at the state of social media.... most content creators are a copy cat of a copy cat of a copy cat... we now use the word "trending" as if it has importance...but in my opinion, it just shows you where the sheep are. same audio, same transitions, same cringe content with no meaning. all in the name of vanity. all in the name of more views. you're all part of the problem. including me. I'm here to change that.
1d ago
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i think before tiktok or instagram there was a more homogeneous idea about what was cool bc magazines had a monopoly on the industry. now that the internet has democratized what gets to be cool there are different types of cool, which is the rise of different competing styles. but these styles aren’t really just about like “do you like low rise jeans” so much as they are “what do the low rise jeans say about you” which has caused a lot of aesthetics to be simultaneously tied to a specific identity, in turn marketing and influencing has become increasingly niche. i think that certain influencers becoming enmeshed in their aesthetics hasn’t helped either where if, for example, tara yummy recommended an eyeliner the goth girls would eat it up, but the clean girls might not care, bc that eyeliner would be contrary to not just their aesthetic, but identity. but if tara yummy was emily mariko the opposite effect would happen to both camps, if that makes sense.
TLDR; niche aesthetics and microindivduality is killing mass marketing
Feb 18, 2024

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